Creating compelling and error-free content is essential for global marketing, ecommerce, product, learning and development, and more! Each industry needs high-quality content: From landing pages to video scripts to ebooks, good writing will carry you to success!
The more types of content you can create, the bigger your reach. However, writing, editing, and refining all that content can take a lot of time and effort. When you factor in the speed at which online audiences consume their content and demand more, it can be challenging to keep up.
Thankfully, with the rise of artificial intelligence (AI), content writers and creators now have many tools at their disposal. AI helps you streamline your writing process, save time, and enhance the quality of the final output. There are many AI writing tools out there, each with pros and cons.
In this article, we'll explore the top AI-powered content writing tools tailored to meet the needs of modern-day content professionals. By following our guide, you'll find the best AI content writing tool for you.
How do AI writing tools work?
AI writing tools leverage advanced algorithms and natural language processing (NLP) techniques to analyze text data and generate content. These tools are trained on vast amounts of linguistic data to understand language patterns, grammar rules, and contextual nuances. Simply put, AI software has 'learned' what makes good writing by reading and practicing from existing internet content. When a user inputs a prompt or a topic, the AI algorithm processes the information and generates the type of content asked for. Thanks to recent advances in technology, AI-generated content is usually relevant, coherent, and indistinguishable from human-written text.
Why should writers today consider using AI?
Human writers will always be required in the content industry. While AI-generated text can provide a solid basis for internet content, the technology has limitations. Even if your company uses AI-generated text, a human writer should also be employed to ensure quality, consistency, and accuracy.
However, writers can embrace AI for its capacity to boost productivity and creativity. These tools streamline tasks like content generation and optimization, freeing up time to focus on the more creative aspects of the work. AI can offer valuable insights and suggestions to overcome blocks and refine ideas. By integrating AI into their workflow, writers can produce more content faster while maintaining consistency and quality.
AI writing tool overview
Tool name | Description |
Grammarly | Grammar and spelling checker |
Frase | SEO content writer |
Smartcat AI Content Generator | Uses existing brand content to create new multilingual assets |
Article Forge | Advanced business content generator |
WordAI | Rewriter that can "pass as human" |
Jasper | Enterprise marketing AI assistance |
Anyword | Versatile content marketing platform |
Sudowrite | AI assistant for fiction and creative writers |
Writesonic | Assistant for SEO marketing and chatbot creation |
Copy.ai | AI suite for marketing and sales teams |
Ryter | AI assistant for copywriters |
Quillbot | Rephrasing tool with useful features for academics |
Headlime | Versatile AI platform for marketing copy |
MarketMuse | AI optimization tool for marketers |
1. Grammarly
Grammarly is a popular AI-powered writing tool that helps marketers, content creators, writers, and copywriters improve their writing skills. It provides real-time grammar and spelling checks, suggestions for sentence structure and vocabulary, and even checks for plagiarism. Grammarly is user-friendly and can integrate with popular platforms like Google Docs or Microsoft Office.
Summary of Grammarly features
Spelling and grammar checker | Scan text for errors within the main interface and through a dedicated grammar-checking page. |
Tone detection and style guidance | Grammarly analyzes word choice, phrasing, punctuation, and capitalization to determine the tone of your message. It offers tailored suggestions based on your intended audience and writing genre. |
Plagiarism detection | Scans your text to identify unoriginal content and assists in proper source citation. |
Analytics | Gain insights into your writing performance, including word count, readability, vocabulary usage, and overall correctness. |
2. Smartcat AI Content Generator
Smartcat introduces its innovative multilingual generative AI content creator, enabling enterprises to leverage their proprietary content for new content development across languages. Smartcat provides secure workspaces for storing multilingual content, ensuring consistency and eliminating redundant edits. As endorsed by Stanley Black & Decker , Smartcat's AI offering reduces costs by up to 70% and accelerates turnaround times while maintaining quality. With Language AI, Smartcat revolutionizes multilingual content creation, offering instant generation and translation at over 90% cost savings compared to traditional outsourcing.
Summary of AI Content Generator features
Uses thousands of existing organization content files to create new assets | High quality from the start |
Ensure brand voice and terminology | Embedded in Smartcat marketplace for an all-in-one experience |
SOC-II encrypted | Creates dozens of different content types |
Private and secure record of content | Generates instantly |
3. Frase
Frase is an AI content writing tool that uses natural language processing (NLP) to create high-quality content. The platform features dedicated tools for search engine optimization (SEO). This practice helps your content appear early in online search results. Frase can generate content based on a given topic, keywords, or even a specific source. It also has a content optimization feature that helps writers create SEO-friendly content.
Summary of Frase features
Search engine results page (SERP) research | Analyzes and summarizes top search results, providing competitor content analysis, visualizing key SERP metrics, and generating optimized content briefs. |
Outline generator | Quickly generate outlines based on top SERP results. |
SEO content generator | Use AI to turn outlines into articles or other online content types optimized for search engine ranking. |
Topic model | Evaluates your content and suggests keywords based on competitor analysis. |
4. Article Forge
Article Forge is another popular AI writing tool that uses advanced algorithms to generate engaging, SEO-friendly web content. Aimed at small businesses, it is available in multiple languages and automates the posting of your online content.
Summary of Article Forge features
SEO content generation | Generates high-quality articles to rank higher in search engine results. |
Image and link population | Automatically populates your articles with relevant images and links. |
Content scheduling and posting | Automatically posts your content to WordPress sites according to a schedule. |
Multiple languages | Generates content in English, Spanish, French, German, Dutch, Italian, and Portuguese. |
5. WordAI
WordAI is aimed at content writers that want to improve their output. It can quickly rewrite existing content to make it unique. Content writers can use this tool to generate many versions of an article and maximize their reach. It also includes tools to improve spelling and grammar.
Summary of WordAI features
Rewrite articles | Creates unique reworded versions of the article you upload. |
Pass AI content detection | Word AI claims its content will pass tests as if it were human-written. |
Spelling and grammar check | Improves quality of writing. |
6. Jasper
Jasper is an AI content management system for enterprises. It focuses on being able to scale content marketing campaigns to your business needs. Jasper's various features and tools help clients maintain a consistent brand voice.
Summary of Jasper features
End-to-end marketing content | AI content copilot from strategy and content generation to publishing. |
Project management | Built-in project management with AI assistance. |
Brand positioning and style | Identifies your brand's voice and applies a style guide for consistency across content. |
Multiple languages | Can create content in 30+ languages. |
Prompt library | 500+ premade prompts for all kinds of content. |
7. Anyword
Anyword is a multi-purpose AI content generator and editor. It comes with features to optimize marketing content, which can save time on research and testing. Additionally, it boasts a privacy guarantee that your data will only be used to train your content.
Summary of Anyword features
Content generator | Generates blogs, landing pages, meta descriptions, emails, and more. |
Data-driven editor | Provides suggestions based on data from successful marketing campaigns. |
Copy intelligence platform | Gives detailed, consolidated analytics and provides tools for an effective, consistent brand voice. |
Website automation | Shows personalized, targeted content to website visitors based on their data. |
8. Sudowrite
Sudowrite focuses on helping creative writers with their projects. It learns from the human writers inputs to generate content in their style. Designed to work with a human writer rather than create from scratch, Sudowrite is pitched at writers of novels or narrative texts.
Summary of Sudowrite features
AI writing assistant | Generates chapters, descriptions, and paragraphs based on your style and ideas. |
Planning aids | Offers alternative words, characters, plot points based on your outline. |
Visualize | Generates images for characters and scenes. |
Feedback | Analyzes and offers suggestions to improve drafts. |
9. Writesonic
Writesonic is a versatile AI writing tool that can generate various types of SEO-focused content. It can generate blog posts, product descriptions, ad copy, and social media posts. It uses generative AI AI technology to produce high-quality and accurate content. It also has a feature that helps users create their own chatbots for customer interactions.
Summary of Writesonic features
Versatil AI writer with built-in SEO | Generates diverse content (ads, blogs, social media, etc.) with integrated keyword support. |
Competitor analysis | Compares your content to leading competitors for feedback. |
Brand guidelines | Ensures a consistent brand voice and style. |
Art generator | Generates images to go with your text. |
Personalized bots | Creates chatbots for your company. |
10. Copy.ai
Copy.ai is an AI platform that is specialized in marketing and sales. It features an operating system (OS) with prebuilt, customizable workflows for each purpose. It also has a feature that allows users to input their brand's voice and tone for more personalized content.
Summary of Copy.ai features
Built-in workflows | Suite of tools needed to conduct marketing and sales campaigns and tasks, step-by-step from start to finish. |
SEO tools | Automated link and keyword population for your content. |
Lead enrichment | AI-powered research to develop emails into profiles of your leads. |
Brand voice | Analyzes content to generate a customizable 'brand voice' for consistent style. |
Content creation and maintenance | Generates content from prompts or transcriptions and automatically refreshes content. |
11. Rytr
Rytr is a copywritingAI tool that supports many different types of content, from emails to blogs to ads and more. It supports the content with SEO tips, a plagiarism checker, and a project manager. Multiple plugins mean that it can be integrated into your other productivity apps like office software or social media platforms.
Summary of Rytr features
Multi-lingual content writer | Generates complete content for blogs, emails, ads, and other use cases from prompts, outlines, or prebuilt templates. |
SEO helper | Finds useful keywords for your content. |
Project management | Interface to store and organize your projects. |
Plagiarism checker | Checks for duplicate content online. |
12. ContentBot
ContentBot is a content writing tool with special features for e-commerce businesses. It can generate product descriptions and reviews for various products based on given keywords. Contentbot users can build AI workflows that carry out functions like writing, checking, and publishing automatically. It also offers a content optimization feature to ensure the generated content is SEO-friendly.
Summary of ContentBot features
Content workflows | Program a workflow or use premade ones to automate the content process. |
Import tools | Improves your existing business material (e.g., product descriptions) with AI. |
AI writer with SEO | Generates copy for various use cases with build-in SEO tools |
Rephraser | Rewords and repurposes content. |
13. QuillBot
QuillBot is a writing tool that uses AI to rephrase and reword sentences while maintaining the original context. It is helpful for anyone struggling with writer's block or students who want an academic style. Quillbot also has a feature that suggests synonyms and related words to improve the overall quality of the content. Its mix of features make it especially useful for academic writing.
Summary of QuillBot features
Paraphrasing tools | Rewords your text according to different style suggestions. |
Translator | Provides translations in over 30 different languages. |
Citation generator | Creates citations complying with different academic styles. |
AI content detector | Checks your text for AI-generated content. |
14. Headlime
Headlime is AI writing tool for any kind of marketing copy. It can generate blog posts, marketing copy, landing pages, scripts, and documents. Headline also has a huge library of templates and examples for inspiration.
Summary of Headlime features
Business documents | Generates company documents such as terms of service and privacy policy. |
Copy templates and examples | Thousands of templates and real-life examples for copywriting to inspire you. |
Landing page builder | Generates copy, layout and code for business websites. |
Collaborative platform | Manage your company's marketing copy needs in one place. |
15. MarketMuse
MarketMuse is an AI-powered content optimization tool that helps writers and marketers create high-quality, SEO-friendly content. It analyzes the content and suggests relevant keywords, topics, and subtopics to improve the quality and ranking of the content. MarketMuse's speciality is in content strategy—identifying gaps in the market and deciding what to write about.
Summary of MarketMuse features
Content planning | Quickly creates content plans with insights on performance and prioritization, saving time on manual research. |
Cluster creation and analysis | Builds content clusters to address search intent and gain authority on topics, supported by insights on topic inclusion and ranking difficulty |
Competitive content analysis | Identifies gaps in competitor content to help plan your own content effectively. |
Content briefing | Provides structured briefs for writers to minimize guesswork and edits. |
Here are also some honorable mentions that we didn't want to leave out of this list:
AI detector: An open-source AI detector that checks whether your content is generated by generative AI, Bard, Claude, or a human. It can detect AI writing by giving input of up to 1000 words without cost and can achieve 95% detection accuracy.
AI paragraph generator: This tool can help you to create original paragraphs for free.
Sentence rewriter: This free tool rewrites your sentences using AI to render content more readable.
Take your content to the next level with AI writing tools
The advent of AI-powered content writing tools has transformed the landscape of content creation significantly. These tools not only streamline the writing process but also elevate the quality and effectiveness of content across various platforms. This can help writers increase their output, optimize their content for online audiences, and branch out into new formats.
Whether you're a seasoned marketer or an aspiring writer, consider integrating these best AI content writing tools into your arsenal. Choosing the right AI copilot can unlock your full potential and propel your content to new heights of success.
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