9 Best AI tools for business in 2025

Artificial intelligence (AI) tools have boomed in recent years, most notably with the launch of ChatGPT in late 2022.

As AI-powered tools become more advanced, we’re seeing an increase in the features and functionalities they offer. This is reshaping how businesses operate across every industry. Adopting AI technology is no longer just a “nice to have” – it’s a must for every kind of organization.

AI-powered tools support organizations in a range of ways. This includes automating tasks, improving customer service, processing data, and informing decision-making. When AI technology automates routine tasks such as these, organizations see productivity, efficiency, and innovation flourish.

In this article, we’ll be looking at the 10 best AI tools for business, the benefits of AI for your team, and the best practices you need to get started. We'll also be showing you how AI can help your team reach its goals faster while giving you a competitive advantage in your field.

Let’s dive in!

1. AI is transforming business operations:
   Businesses are leveraging AI to automate tasks, improve customer support, generate content, and analyze data, resulting in increased productivity and efficiency.

2. There’s a wide range of AI tools for different needs:
   From visual content creation with tools like Midjourney to project management with ClickUp and customer engagement with chatbots, AI caters to diverse business challenges.

3. Smartcat leads in multilingual content creation:
   As a standout AI tool, Smartcat streamlines translations and ensures consistency across languages, helping businesses save time and resources while expanding their global reach.

4. AI delivers measurable benefits for businesses of all sizes:
   From reducing costs and saving time to improving scalability and enabling personalization, AI tools empower startups and large organizations alike to achievetheir goals faster.

5. Best practices for AI adoption include clear goals and team training:
   Define your business needs, compare tools and pricing, and ensure smooth onboarding with team training to maximize the impact of AI on your workflows.

AI tools can support businesses in a range of ways, boosting productivity and efficiency and streamlining processes. Let’s take a look at some of the different types of free AI tools and premium software out there for you to choose from.

Many of us have interacted with chatbots at some time or other. These computer programs mimic and process human conversations. These simulations enable human users to interact with digital devices as if they were talking to a real person. They work by combining natural language processing, machine learning, and rule-based systems to process and respond to human input.

For businesses, chatbots have become a robust and important tool, particularly in the areas of customer support and engagement. Here are some examples of how a business might use a chatbot:

• Handling inquiries

• Resolving repeat issues and user questions

• Providing round-the-clock information

B usinesses get numerous benefits from using chatbots. But their main job is to help automate routine tasks, which helps businesses save time, reduce costs, and boost customer satisfaction.

However, they can also support data collection and data-backed decision-making by gathering valuable user insights. Irrespective of industry or business, chatbots can enhance user experience and improve efficiency. This helps businesses grow more effectively on- and offline.

AI-driven content creation and translation tools transform the process of how businesses talk to their customers. Generating high-quality written content from human prompts, businesses employ artificial intelligence tools to produce a range of content. Examples include blog posts, social media copy, marketing materials, course materials, onboarding documents, and much more.

These sophisticated tools speed up the content production and publishing cycle significantly. They are also able to ensure consistency across all materials, supporting a company’s overall branding efforts.

When it comes to translation software, an AI business helper can support the production of mostly accurate translations into multiple languages. Businesses can use these tools to support global marketing and educational efforts, connecting with more diverse demographics.

From Synthesia and Pictory AI to InVideo and HeyGen, AI-powered software and video tools transform how businesses produce visual content. Whether producing marketing materials or educational content, video creation tools streamline the entire process.

With features such as template libraries, stock footage integration, and AI-generated enhancements, producing engaging promotional videos is easier than ever before. Teams also no longer require extensive technical skills to do it. This automates and streamlines production at every stage.

Here are some tasks you might like to consider automating:

• Scriptwriting

• Storyboarding

• Editing

• Scene selection

• Voiceovers

• Subtitling

• Visual effects

• Soundtrack selection

• Performance and engagement analytics

When the latest AI tools perform these tasks, businesses can enhance their marketing efforts to help them stand out from their competitors. As far as experienced video makers are concerned, they can save time and focus their energies on more skilled, high-end tasks.

Whether used for enhancing communication materials, increasing user engagement, or establishing a brand’s identity, stunning visuals are crucial to business. These days, many organizations utilize AI-powered image-generation tools to create their visual assets. These tools support the creation of graphics, illustrations, and logos that cater to the diverse needs of the organization.

Image generation tools work by utilizing deep learning algorithms to generate original images based on specific human inputs. This mitigates the need for extensive design expertise. In addition, companies can maintain brand consistency while producing visual content at speed.

AI tools for productivity and project management use machine learning algorithms to automate scheduling, resource allocation, and task organization. This supports teams in planning, aligning, executing, and tracking projects.

When implemented effectively, project management and productivity tools reduce the administrative burden on teams. They also support data collection and analytics that can help to identify potential issues, predict timelines, and enable improvements.

Here are some of the key tasks AI can help you with:

• Task automation

• Resource allocation

• Predictive analytics

• Collaboration

• Progress tracking

• Performance metrics

• Tailored workflows

AI-powered project management and productivity tools enhance efficiency, boost collaboration, and help teams meet their goals faster.

There are numerous benefits to be had in using AI tools for enterprises, startups, and small businesses. Let’s look at some reasons why you might want to consider integrating AI-powered tools into your workflow.

By automating repetitive tasks, AI tools mitigate the need for manual labor. This reduces the overall costs common to small businesses and startups. In addition, AI-powered tools streamline processes such as data management and customer support, offering affordable alternatives to hiring additional members of staff.

Employees can save valuable time when they use AI tools to automate routine tasks such as scheduling. This leaves them more time to focus on higher-level tasks and strategic thinking. When this is the case, startups maximize productivity on a smaller budget and at a faster pace.

Thanks to AI-powered chatbots and virtual assistants, small businesses can provide round-the-clock customer support. Teams can ensure customers receive fast responses to their queries without the need for human assistance.

By enabling this service, businesses can boost customer satisfaction and simultaneously reduce the pressure on their customer service agents.

Another benefit of using AI tools is that they can process large datasets quickly. From here, they can extract important insights and identify patterns and trends. With this information, startups can better understand customer behavior and preferences and make better-informed decisions from the outset, increasing their chances of success.

Personalization is fast becoming an advantage in the market. AI tools enable startups to deliver personalized experiences to customers, such as helping them create highly targeted advertising campaigns or product recommendations.

By personalizing content, businesses can nurture stronger relationships with their audiences, in doing so bolstering engagement and retention.

AI solutions enable businesses to expand without the need to increase staff members or grow the company’s infrastructure. This is because AI tools can easily take on more requests and manage increasing volumes of data. In this sense, AI tools enable businesses to respond and adapt to growing customer demand seamlessly.

Which AI tool is right for your business? Let’s dive into the best AI for business that's currently available.

Smartcat AI is an all-in-one translation platform. It uses AI to support, manage, and streamline the translation and content creation process. The tool leverages machine translation and translation memory to increase the accuracy and consistency of translation workflows. It's fully compatible with small and large businesses, as well as language service providers and translation teams.

The comprehensive AI-powered platform offers an extensive range of services. Here are some of the highlights:

• Translation automation

• AI-sourcing and matching of expert linguists

• Collaborative workspace

• Marketplace of language professionals

• Project management tools

• AI automated workflows

• Multilingual content management

Smartcat’s AI translation software translates content into any language in seconds, no matter what the format. Content creation is also a key feature of the software. Its multilingual enterprise library enables teams to create new content in multiple languages at speed.

As well as being able to remember any changes or updates to tone, voice, style, and word choice, the tool also recreates these choices. This ensures consistency across all materials and continuous improvement in its automated output.

A standout feature of the tool is its AI-powered, embedded marketplace of linguists, translators, and editors. The AI-matching algorithm finds the right talent for every job.

Smartcat’s AI translation tool transforms the translation and content generation process effortlessly, saving organizations both time and money.

Rivalling ChatGPT is Claude, an advanced large language model created by a former employee of OpenAI. It’s available in-browser and via API. Compared with ChatGPT, Claude has greater input and output capacity and promises more enhanced performance.

For example, thanks to its large context window, users can upload hundreds of pages of documents at a time. The tool then analyzes this text to provide valuable strategic insights, generate copy for different purposes, or offer targeted and informed customer support.

A big advantage of using Claude over its competitors is the promise of safer text-based outputs. The tool’s creators have placed a strong emphasis on the ethical use of AI. This results in chat responses that are less biased, more cautious, and better aware of context. This is in part thanks to the language model being fine-tuned using human feedback.

Here are some of the tool’s core features:

• Content generation such as social media posts, marketing materials, and articles

• Generating code in popular programming languages to build websites and apps or fix and explain errors in existing code

• Summarizing, analyzing, and reporting on data. The tool can even create a SWOT analysis to help guide your next steps.

The main benefit of Claude is the quantity of text the tool can process and work with safely. Users can input a maximum of 100K tokens with each query. This can equate to as much as a book. With the brand's focus on safety, users can be sure of generating accurate, unbiased results in large quantities.

Generative AI program Midjourney creates images based on human natural language descriptions and inputs, transforming the way businesses approach visual content creation. The tool is popular with teams as it generates unique visual assets that align with user preferences.

The advantages of this tool are manifold. Not only does prompt-based AI content generation streamline the creative process and save time, but it also enables brands to move away from a reliance on stock images. This helps them better define their visual identities while freeing up time to focus on higher-level tasks.

The tool is collaborative and highly flexible, enabling users to explore a wide range of different artistic styles. The software facilitates work sharing, feedback collection, and team collaboration within an interactive and highly innovative environment.

Adobe Photoshop Generative Fill is a powerful generative AI tool powered by Adobe Firefly. It enables users to seamlessly add, remove, and modify specific elements within images using simple text prompts. This revolutionary design feature leverages AI to support and enhance the creative abilities of designers and artists.

The tool works by analyzing the context of the pixels surrounding the chosen element. It then generates new content that naturally complements the existing image. As well as fostering experimentation during the creative process, the tool enables individuals and teams to realize more complex design ideas. This is achievable without extensive technical know-how or the need for time-consuming manual input.

Here are some examples of what the tool can do with your images:

• Adding or removing content from a scene

• Replacing a background

• Removing unwanted elements

For businesses, Adobe Photoshop Generative Fill is ideal for teams collaborating on visual ideas and assets. The intuitive nature of the tool enables fast iteration, idea sharing, and teamwork. It also enables non-designers to work easily on visual assets, saving time and resources.

As companies recognize the value of using tailored visuals in marketing campaigns, tools like Generative Fill are likely to play an increasingly important role.

Popular project management tool, Notion, launched Notion AI in early 2023, to help users save time and boost efficiency through natural language processing and machine learning. The highly versatile tool works well for a wide range of content-related tasks. Its core capabilities include the following:

• Summarizing long texts

• Generating blog post structures and emails

• Creating action items from notes

• Translating text into multiple languages

• Finding synonyms and antonyms

• Checking grammar and spelling

• Writing content

Integrating seamlessly into the Notion workspace, Notion AI boosts productivity by streamlining a team’s workflows and automating routine content creation and organizational tasks. With Notion AI taking over these processes, users can spend their time on higher-level, more creative tasks.

The tool also supports team collaboration, organization-wide knowledge-sharing efforts, and access to information through knowledge bases. It also summarizes large documents, helping team members stay aligned and informed on products, projects, and internal processes.

Grammarly is an AI-powered writing assistant that supports individuals and businesses in perfecting their written output. Working with English texts, the tool detects errors in spelling, grammar, punctuation, clarity, and style, making helpful suggestions to improve the language.

The tool also addresses consistency in brand voice across different materials, from emails to reports. With its plagiarism detection and citation support, it has everything users need to make their documents more professional.

Grammarly integrates seamlessly with other platforms such as web browsers and word processors. This ensures users of all knowledge levels and experience can work with it.

More advanced features of the tool include tone detection and suggestions to improve a text’s clarity. These help users tailor their content to meet the needs of specific audiences. Finally, the tool also fosters team collaboration with its shared feedback and editing features. This helps teams to work together to produce copy that meets all business and audience needs.

ClickUp is a project management tool that supports teams in streamlining workflows and boosting productivity.

It offers a wide range of features such as task management, time tracking, collaboration, automation, and predictive tools. Users can tailor their workspaces to match their preferences, needs, and priorities. In addition, they can effortlessly customize elements such as task creation, checklists, and workflows.

ClickUp’s assistance with time management is particularly beneficial as the technology can predict the duration of tasks. This helps teams stay on track, manage expectations, prioritize tasks, and better allocate staff and resources.

ClickUp works well with other tools and is simple to integrate, enabling easy file-sharing across teams and channels. Slack, Google Drive, and Zoom are just some of the platforms that ClickUp integrates with. The platform’s UI design is both intuitive and flexible. This makes it suitable for tech newbies and more experienced project managers at small startups and larger corporations alike.

Supporting teams with social media management, Buffer helps organizations grow their online presence across social media channels. Users can schedule posts ahead of time, create and queue posts, set publishing times, and track and analyze the performance of each post.

The tool also supports the day-to-day planning and content creation required to succeed on social media. This is in addition to advanced tools to analyze content, track key metrics, and boost engagement.

Top tools and features in the Buffer suite:

• Post scheduling

• Multi-platform management

• Content calendar

• Analytics and reporting

• Multiple user collaboration

• First comment scheduling on Instagram

• Customized posts for different platforms

HubSpot is the complete marketing, sales, and customer service platform. Offering marketing automation, content management, CRM, lead generation, and customer service support, the platform provides a comprehensive service for the entire customer journey.

HubSpot is a popular choice among businesses thanks to its easy-to-use interface and powerful analytics tools. This is ideal for those looking to grow their output and optimize resources.

HubSpot is perhaps best known for its robust CRM. This completely free feature enables businesses to intricately track any interactions between leads and customers, offering a sophisticated analysis of the sales pipeline. Other key features of the tool include the following:

• Marketing tools for email

• Social media management

• Content creation

• SEO optimization

• Landing page creation

• Automated email sequencing

• Lead scoring

• Customer service help desk

• Live chat

• Streamlining and alignment of all marketing, sales, and customer service efforts

HubSpot leverages AI technology to boost the efficiency and effectiveness of the platform for users. Predictive lead scoring is one of its most popular AI-powered features. It uses machine learning algorithms to analyze data that in turn helps teams prioritize leads and boost conversion rates.

Content creation, personalized recommendations, smart chatbots, data gathering, analytics, scheduling, and customer insights are other areas where the platform helps businesses reach wider audiences. This improves efficiency and supports data-driven decisions.

Follow these three steps to ensure you choose a tool that meets your needs, budget, and team’s expertise.

Before you dive into the range of AI tools on the market, you’ll need to define the needs of your team and company. Here, it’s important to be specific and consider both long- and short-term objectives.

A good starting point is to identify the areas where AI could make the biggest impact and bring the most value. That might be in automating repetitive tasks, generating content, or analyzing customer data.

By recognizing your pain points and goals, you’ll be in a good position to select an app that supports your desired outcomes. It’s also worth considering which software integrates with your current tools and works well with your existing processes.

With your needs and goals identified, compare tool features to see which can help you reach your goals. Keep an eye out for software that aligns with your needs and offers integration with tools you already use. Consider tailoring options and the ability to scale, too.

Pricing will also play a role here. Establishing a budget before you start your research will help you narrow down your search. Pricing models can vary significantly between tools. You’ll find free services, subscription-based services, and one-off purchase prices.

Try to weigh up the cost of the tool against what it can do for your business and its potential ROI. Tiered pricing is quite common with AI platforms. For this reason, it might be worth starting off small to begin with and increasing your access to features as your needs grow.

Whichever tool you choose, you’ll need to set time aside for configuration, integration, and team onboarding. Be realistic about when you might see results and make time for troubleshooting technical issues.

You may wish to provide workshops or tutorials on how the tool works to ensure each team member is adept with the new software. It'll be important that they are aware of the benefits of using the tool.

There you have it! Ten standout AI tools for business, the best practices you need to get started, and the host of benefits you can reap with AI. For more information and insights about how AI can transform your work practices, head back to the Smartcat blog.