AI is pushing Marketing leaders to think about strategy and operations with a whole new mindset, and for good reason:
AI is already here and in heavy use within global marketing teams, whether we feel ready for it or not
AI capabilities are evolving at what seems like an ever-increasing pace
The definitions and focus areas for AI seem to be in a constant state of flux
In this virtual round table session, Melissa Alonso, Sr. Director of Marketing at Smartcat, sits down with a panel of industry veterans to get their take on:
The current state of AI utility in Marketing
Near-term advances to jump on now
Revolutionary AI trends that will shake up marketing–and marketing teams–over the course of 2025