This panel features the juiciest questions you will find anywhere. Should organizations move away from transcreation, instead favoring local content creation? Does content creation outperform transcreation by the KPIs? What are some strategies for determining when to create local content, and when to transcreate what you have? Who should do this local content creation? Is local content creation a trend that is accelerating? What are the forces behind that? Watch top transcreation insights from our latest international conference.